Association Labs – Episode 41: Who’s Responsible for the Acquisition of New Members in Your Organization?
Host JP Moery keeps his finger on the pulse of the association industry – and, one of his tactics is to review job openings. Recently, he’s seen a troubling trend around what’s required of Membership Directors, Membership Associates, and/or Membership Development Managers. He’s found these folks have way too much on their plate. JP details its adverse impact on association growth and makes some sound recommendations in his recent podcast.