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Amber, AKA @CranberryChats on Insta and Facebook, is a fifth generation Wisconsin cranberry grower raising the first of the sixth generation. She's a farmer working alongside her entire family and now trying to navigate the work life balance with a new baby.

She wants people to know all of the work that goes into growing cranberries. They only float at harvest (really!) and sustainability is a huge priority for cranberry growers. Amber also wants to encourage you to enjoy cranberries year round - not just during the holidays. She shares ideas for dietitians and consumers in ways to use cranberries in snacks and baking.

The biggest misconception in Amber's work that the dietetic community needs to know? There are some misconceptions that cranberry juice doesn’t help UTIs due to the added sugar in cranberry juice cocktail. Cranberries are great for helping treat and prevent UTIs; Amber suggests switching from the cocktail to the pure cranberry juice if you're concerned with the sugar. Cranberries are a naturally low sugar fruit.

Learn more about this fruit and farming, whether you're an RDN or foodie and follow along with Amber on social media.