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Pankaj joined Bertelsmann New York in 2009 and later started Bertelsmann Corporate Services India Pvt. Ltd and Bertelsmann India Investments. Bertelsmann India Investments has several popular startups in its portfolio - Licious, Pepperfry, and Quikr among others.In this podcast, Pankaj shares his opinions on how startups can optimize spendings and become more cash efficient in the long run. Notes - 00:40 - Joining Bertelsmann in New York a starting Bertelsmann Corporate Services India02:33 - Thesis behind the diverse portfolio of Bertelsmann India Investments07:02 - Exit from Saavn which is now JioSaavn11:02 - What change can startups expect in consumer behaviour post Covid-19?14:45 - Biggest value addition which Bertelsmann brings to its portfolio companies20:20 - Average ticket size a ideal phase for making an investment at BII21:12 - Personal habits and hobbies which he attributes to his success23:35 - Ability to see far a deep and implementing future prospects within the business26:30 - Investing companies which raise minimum capital and are able to build great businesses28:58 - Identifying companies with high profit margins(Treebo as an example)29:59 - Advice to entrepreneurs to sail through Covid-19 crisis