E11: The importance of User Experience | Interview with Founder of Digit of Things (Part 2)
Sid and Mamta interview the founder of Digital of Things, the first purpose-built UX Lab in Dubai. Sudipt Shah talks to Startup Hustle Middle East about the importance of usability testing in a multicultural region like the Middle East. Digital of Things marries UX Tech with Psychology to give clients an understanding of what their customer needs. www.digitalofthings.com/ Follow us on Social or use #StartupHustleME to connect: www.facebook.com/startuphustleme www.instagram.com/startuphustleme/ www.twitter.com/startuphustleme www.linkedin.com/company/startup-hustle-middle-east/ Email us on: startup.hustle.me@gmail.com Visit our Car rental startup: ejarcar.com If you have the Anchor app, you can also leave us a voice note to be featured in an upcoming episode. Connect with us #StartupHustleME