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To find your big idea? Look for it. And look for it. And be ready to act. Spanx founder Sara Blakely was actively seeking a business idea when she thought of Spanx. Then she moved fast, found help in the right places, and went all-in. The result: A billion-dollar company a women's wardrobes transformed. With cameos by National Geographic Explorer Andrés Ruzo, former director of the US Patent a Trademark Office Michelle Lee, and Endeavor CEO Linda Rottenberg. LINKS: Learn more about The Boiling River Project: http://www.boilingriver.org Read "The Boiling River" by Andrés Ruzo: https://amzn.to/36iHHNF Learn more about the U.S. patent system: https://www.uspto.gov/ Meet Andre, who dresses Oprah Winfrey: https://andrewalkerhair.com Listen to Linda Rottenberg on Masters of Scale: https://mastersofscale.com/linda-rottenberg-the-next-silicon-valley-is/ Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtX Vote for us to win Best Business Podcast in the 2021 Webby Awards! https://vote.webbyawards.com/PublicVoting#/2021/podcasts/general-series/business