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Can you describe your personal brand in ’One Word‘? As a CATALYST, Rich understands the challenges associated with trying to discover what makes you stand-out. With an MBA from the Wharton School of the University of Pennsylvania, and 25 years of branding experience at powerhouse companies such as Nabisco, Kraft Foods, and Godiva, Rich now applies his marketing expertise to personal branding. He travels the country speaking at high schools, colleges, entrepreneurship conferences, and corporations, motivating young adults to step into their power by crafting their personal brands, so they can become forces to be reckoned with. He shows audiences how all it takes is One Word! Rich has learned that you can conquer life’s obstacles and reach excellence when you uncover your core value, which he defines as who you are…NOT what you do. He captivates audiences when he shares his career and personal struggles, including his battles with cancer. His empowering story of victory motivates young adults to craft their personal brands in ‘One Word’, and turn it into their greatest asset, so they can Stand-out, Conquer Obstacles, Reach Excellence, and SCORE! You can read more about this episode here: https://bwmissions.com/rich-keller-podcast/ Follow Bryan Wish on Linkedin: www.linkedin.com/in/bryanwish/ Follow Bryan Wish on Twitter: https://twitter.com/bryanwish_?s=11 Follow Bryan Wish on Instagram: https://www.instagram.com/bryanwish_/ Join our Mission: bwmissions.com/join/ Join our Community: my.community.com/bwmissions