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Most people have a hard time building and managing their personal brand. I wanted to have Matt on the show to discuss not only his story, but some useful tips for growing your personal brand, or coaching business.   Matt’s journey began as a competitive fitness athlete a model where he amassed a large online following. This allowed him to discover digital marketing, paid distribution, press, media buying, and more.   During this time, Matt helped to build fitness pages with 1m+ active, organic, followers. I then developed strategies to convert these audiences into paying customers across various online channels (i.e. Sandra Prikker)   In an effort to create better-performing campaigns, Matt began filming and editing his own productions and fell in love with video editing.   He later used this skill to serve as a consultant to high-profile talent in the fitness industry, creating world-class productions for some of the most profitable pages and figures on the internet. Over time, he expanded my network and consultancy across a variety of industries.   Follow Matt on Instagram @matt.hubble Follow Sam @sammillerscience   Email him directly at sam@sammillerscience.com   *This Podcast is for general informational purposes only and does not constitute the practice of medicine, nursing or other professional health care services. Any reliance on the information provided in this Podcast is done at your own risk. All contents and design for this Podcast are owned by Oracle Athletic Sciences LLC. Always consult your physician before beginning any exercise program.