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* Which costs more? Twitter ads or Instagram ads? * H1 tags are a thing of the past * And Google Ads adds some nice tools *Can you help spread the word?* * *Review this podcast at* *https://ratethispodcast.com/today* ( https://ratethispodcast.com/today ) * AND/OR click https://ctt.ac/o713H ( https://ctt.ac/o713H ) to preview a tweet you can publish Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http://www.engageQ.com ( http://www.engageq.com/ ) or call 1-855-863-6233. TOD’S SOCIAL MEDIA: * Tod’s web site: http://TodMaffin.com ( http://todmaffin.com/ ) * Tod’s agency: http://engageQ.com ( http://engageq.com/ ) * LinkedIn: http://linkedin.com/in/todmaffin ( http://linkedin.com/in/todmaffin ) * Twitter: http://twitter.com/todmaffin ( http://twitter.com/todmaffin ) * Instagram: http://instagram.com/todmaffin ( http://instagram.com/todmaffin ) * Facebook: http://facebook.com/tmaffin ( http://facebook.com/tmaffin ) * TikTok: https://www.tiktok.com/@todmaffin ( https://www.tiktok.com/@todmaffin ) * Mixer: https://mixer.com/HappyRadioGuy ( https://mixer.com/HappyRadioGuy ) SOURCES: * https://www.marketingdive.com/news/wingstop-pays-fans-to-be-walking-billboards/573797/ ( https://www.marketingdive.com/news/wingstop-pays-fans-to-be-walking-billboards/573797/ ) * https://www.agorapulse.com/social-media-lab/twitter-cpc-instagram-cpc/ ( https://www.agorapulse.com/social-media-lab/twitter-cpc-instagram-cpc/ ) * https://support.google.com/google-ads/answer/9763450 ( https://support.google.com/google-ads/answer/9763450 ) * https://www.searchenginejournal.com/headings-vs-formatted-text-effectiveness-seo/353246/ ( https://www.searchenginejournal.com/headings-vs-formatted-text-effectiveness-seo/353246/ ) --- Send in a voice message: https://anchor.fm/todayindigital/message Support this podcast at — https://redcircle.com/today-in-digital-marketing/exclusive-content Privacy a Opt-Out: https://redcircle.com/privacy