lystn

* Google’s core update yesterday brought high volatility * A new tool will reveal how changing your bid strategy would affect your campaigns * Instagram completely missed the ball on DMs * And what do CONSUMERS think about hiding Likes on social media? *Can you help spread the word?* * Review this podcast at https://ratethispodcast.com/today ( https://ratethispodcast.com/today ) * AND/OR click https://ctt.ac/o713H ( https://ctt.ac/o713H ) to preview a tweet you can publish *The Premium feed, with exclusive deep-dive interviews with social algorithm experts, is at* ** *http://patreon.com/todayindigital* ( http://patreon.com/todayindigital ) Today in Digital Marketing is brought to you by *engageQ digital*. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. *http://www.engageQ.com* ( http://www.engageq.com/ ) or call 1-855-863-6233. TOD’S SOCIAL MEDIA: * Tod’s web site: http://TodMaffin.com ( http://todmaffin.com/ ) * Tod’s agency: http://engageQ.com ( http://engageq.com/ ) * LinkedIn: http://linkedin.com/in/todmaffin ( http://linkedin.com/in/todmaffin ) * Twitter: http://twitter.com/todmaffin ( http://twitter.com/todmaffin ) * Instagram: http://instagram.com/todmaffin ( http://instagram.com/todmaffin ) * Facebook: http://facebook.com/tmaffin ( http://facebook.com/tmaffin ) * Mixer: https://mixer.com/HappyRadioGuy ( https://mixer.com/HappyRadioGuy ) SOURCES: * https://www.seroundtable.com/google-january-2020-core-update-28832.html ( https://www.seroundtable.com/google-january-2020-core-update-28832.html ) * https://www.marketingdive.com/news/alaska-airlines-ties-airfare-discounts-to-northern-lights/570365/ ( https://www.marketingdive.com/news/alaska-airlines-ties-airfare-discounts-to-northern-lights/570365/ ) * https://www.searchenginejournal.com/google-changes-the-look-of-paid-and-organic-search-results-on-desktop/343443/#close ( https://www.searchenginejournal.com/google-changes-the-look-of-paid-and-organic-search-results-on-desktop/343443/#close ) * https://techcrunch.com/2020/01/14/instagram-web-messaging/ ( https://techcrunch.com/2020/01/14/instagram-web-messaging/?guccounter=1aguce_referrer=aHR0cHM6Ly9mZWVkbHkuY29tL2kvY29sbGVjdGlvbi9jb250ZW50L3VzZXIvYjhkYmExZTctNDE3ZS00MTA4LTljYzYtYzY5NzI4YjllZjM2L2NhdGVnb3J5LzA0OWQ0YTAxLTk0MTQtNGVjNC1hZTE1LWE1ZmFkZTI4NmViYwaguce_referrer_sig=AQAAAGujHXoheuMC5UyBERDkM7qapIy4EAkxvInniZZxKWtscoDDD0muI-Fnt-n4sHl_94LSlulJxalUKr980_i87ZtKM3muJPUZnLAyrtEJTO_TS1fAU6rbAikpzlyF5NUlAOIksNdGcr3P4i9l0QnUIOut7-MRJ9EhEszQqqNEhZLe ) * https://wersm.com/google-ads-bid-simulator-target-roas-bid-strategy/ ( https://wersm.com/google-ads-bid-simulator-target-roas-bid-strategy/ ) * https://marketingland.com/brightcove-launches-all-in-one-video-campaign-app-274276 ( https://marketingland.com/brightcove-launches-all-in-one-video-campaign-app-274276 ) * https://www.marketingprofs.com/charts/2020/42270/do-consumers-think-instagram-should-hide-likes ( https://www.marketingprofs.com/charts/2020/42270/do-consumers-think-instagram-should-hide-likes ) --- Send in a voice message: https://anchor.fm/todayindigital/message Support this podcast at — https://redcircle.com/today-in-digital-marketing/exclusive-content Privacy a Opt-Out: https://redcircle.com/privacy