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Ted Cohn is the founder and CEO of Wildeye and is a tech executive with a history of innovation with 10 patents to his name.  He has had the honor of working for Steve Jobs on a number of NeXT projects. Ted has quite a few anecdotal stories about Steve, including famous individuals he toured through their office, remodelling fiascos, and how he treated people. At Wildeye he and the team have created a marketplace called BidToTalk that lets people bid or pay for one on one video calls with influencers, athletes, professionals, or anyone. The technology handles search, bidding, scheduling, payment processing, security, and video calls. Ted Cohn has over the last 3 decades established a remarkable career working in the software development, consulting and entrepreneurship niche.  Some quick, fun highlights of Ted’s career. In April 2009 Ted became the first hire at Barnes a Noble to develop the Nook. He was in charge of leading the early software tech team with an insanely difficult goal of shipping the Nook by Christmas that year. A co-founder at Ugobe, Ted worked alongside Bob Christopher and Caleb Chung who developed the Furby in raising $26M in funds to create Pleo, a lifelike dinosaur robot that was massively popular when it hit stores.  Before the days of Google establishing itself as a modern tech giant. Ted helped in the development of paid search ad technology at Webcrawler/Excite.   What you will learn How to add more humanity to your marketing How to reach the right influencer. Is Engagement the big problem for influencers in a world of noise?  Are the social media platforms too powerful? Are the machines running our lives?  The big problem with digital advertising. The 2 sides of Steve Jobs Is social media bad for you or good for you? How to reach the unreachable