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Kisstixx sells a lip balm that adds a little chemistry to every kiss. On today’s episode, Kisstixx's Dallas Robinson explains how he used online ads to drive traffic to... offline retail stores. Plus, we debut a new format!

Topics we cover:

1. What makes a product scalable.
2. How to successfully launch your product at a trade show.
3. How to spend your first 30 days when developing a new product.