Host a Pop-Up Party for Your Spa - Marketing Your Spa During COVID-19 Series
This is Episode Four of a 10-part series covering 10 action-packed ideas to help you keep your spa social during the time of social distancing.
When a crisis and/or recession hits, marketing is often the first thing that small businesses throw by the wayside, but here's the reality: you cannot afford to stop marketing your spa just because your physical doors are closed.⠀
Continue to connect, continue to market, and continue to be a leader in your space and community. As soon as the market ticks up, you will be top of mind, and as a result, back on top in your area.
In this fourth installment of this mini training series, you’ll learn:
- How hosting a pop-up event can invite urgency around your offers and promotions
- Key elements to include when crafting your event to spur interest and increase attendance
- Where to share your event and spread the word to get a great show-up rate
Resources mentioned in this episode:
- Download the free ebook: 10 Ideas to Keep Your Spa Social During Social Distancing
- Click here to get a step-by-step tutorial on how to create a Facebook event
- Use Canva to create a cover photo for your event
Click here to join the Social Spa Society Facebook group, and follow Danielle on Instagram @thesocialspa.co.