166: A Glimmer of Digital Hope

Digital advertising’s post-COVID future looks better than expected... YouTube is helping creators drive merch sales... Google Ads is testing a tool that might save you a lot of headaches... And, chances are you’ve fallen for at least one of these adtech myths.

Today in Digital Marketing is produced by engageQ.com. Can we help you with YOUR brand’s digital marketing and social media? Email info@engageQ.com or visit engageQ.com/contact

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SOURCES:
https://advanced-television.com/2020/06/04/forecast-european-digital-ads-down-only-5-5-in-2020/

https://www.socialmediatoday.com/news/youtube-adds-new-analytics-report-alerts-for-merchandise-sales-within-live/579162/

https://www.searchenginejournal.com/diagnose-google-ads-performance-changes-faster-with-explanations/371291/

https://support.google.com/google-ads/answer/9911637

https://support.google.com/google-ads/answer/9000655

https://www.forbes.com/sites/augustinefou/2020/06/04/are-marketers-wasting-money-on-adtech-myths/amp/

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