130: What Consumers Want to See in Ads During a Pandemic

  • How consumers want YOUR brand messaging to change during the pandemic
  • YouTube releases a tool to make video ad creation EASIER
  • And Instagram Live gets a welcome upgrade

Today’s episode is sponsored by Tresta.com

Today in Digital Marketing is produced by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http://www.engageQ.com

TOD’S SOCIAL MEDIA:

SOURCES:

  1. https://www.marketingprofs.com/charts/2020/42714/advertising-during-the-covid-19-outbreak-what-audiences-want
  2. https://www.marketingdive.com/news/publicis-ceo-says-ad-spending-fallout-from-coronavirus-could-dwarf-08-cris/575996/
  3. https://www.blog.google/products/ads/youtube-video-builder/
  4. https://services.google.com/fb/forms/videobuilderbeta/
  5. https://wersm.com/reddit-makes-big-changes-to-its-political-ads-policy/
  6. https://www.socialmediatoday.com/news/instagram-live-streams-can-now-be-viewed-on-the-web/575949/
  7. https://wersm.com/no-new-emoji-in-2021-due-to-covid-19/
--- Send in a voice message: https://anchor.fm/todayindigital/message

Privacy & Opt-Out: https://redcircle.com/privacy

2356 232

Suggested Podcasts

Joseph Bien-Kahn, Rod Bastanmehr, David Rubin

Lisa Whittle: Author, Speaker, Founder of Lisa Whittle Ministries, LLC

Genjo Marinello

Mount Olympus University

Tabby and Mike

Raghav Ravichandran & Sooraj SG

Gyanendra Singh

Dr Vinoth Kumar