How To Hit 700 Million Views Online Simply Being Yourself with Nicole Arbour
I’m so excited to have Nicole Arbour as a guest for this episode! She’s a comedian, recording artist, choreographer, actress, entrepreneur, activist, and a mega YouTube personality. She literally has over 700 million views on YouTube and millions of people following her on Facebook, Twitter, and Instagram. She's given a TED talk, hosted events for New York Fashion Week and spoken on stages with Simon Sinek, Damon John and Danielle Laporte, She's legit and she's on this show. It's epic.
So in this episode, you're going to learn the incredible story of how she and I connected via Instagram, how she embraces her trolls with empathy and compassion and how that's transformed her community and her brand.
She’ll talk about how a car accident left her on disability and in chronic pain for the majority of her 20s and her amazing story of mental tenacity, resilience, and healing.
And also the turning point in her brand message where she went from being known as the ‘hot funny girl” on YouTube to a true motivational speaker and a role model on women empowerment. And so much more. You are going to love this.
- [07:34] - The unfollow that led to Jess and Nicole connecting
- [11:46] - Responding with compassion even in the face of violent threats
- [14:12] - The story behind #GoTeam Academy
- [16:57] - Nicole takes us back and explains what led her to today
- [20:53] - The moment Nicole knew she had to turn things around
- [21:31] - Nicole’s ‘Road to Oz’
- [22:59] - It’s not my stuff: learning not to take on other people’s projected pain
- [24:07] - Untethered Soul: pain as a gateway to freedom
- [26:33] - Now what? Deciding to cut out all the negativity
- [30:46] - Shit is going to be hard but it's on the way to something awesome
- [32:44] - Making the plan that led to 700 million views
- [33:47] - What you feed your mind that will change your life
- [38:07] - Nicole’s 'decision' to finally share her real story
- [41:46] - Making it count: a different kind of attention from letting yourself be seen
- [45:19] - Everyone goes through shit
- [49:18] - The magic of giving less f*cks
- [50:36] - Nicole talks comedy and doing her own writing and editing
- [55:56] - Quick and dirty social media tip for growing a following
- [01:00:00] - How does Nicole simply be?
- [01:03:00] - Where to find Nicole & learn more about #GoTeam Academy
- Twitter - https://twitter.com/nicolearbour
- Instagram - https://www.instagram.com/ibnicolearbour
- Facebook - https://www.facebook.com/NicoleArbourfans
- #GoTeam Academy - https://www.goteamacademy.com
Jessica Zweig is an international award-winning entrepreneur and the Founder and CEO of SimplyBe. In 2018, she won the Gold Stevie® Award for “Female Entrepreneur of the Year,” was previously named a Top Digital Marketer To Watch by INC. and a “Personal Branding Expert” by Forbes. As a thought leader with over ten years of experience in digital marketing and social media, Jessica frequently speaks and facilitates workshops and masterminds, teaching the power of personal branding to corporations.
Jessica has been featured as a leading entrepreneur and personal branding expert in Forbes, Crain’s, MarketWatch, Chicago Tribune, Chicago Sun-Times, Refinery 29, Tasty Trade, BizTech Magazine, Today’s Chicago Woman, NBC, ABC, CBS, FOX News 32, and more.
She is currently writing her first book, Be. A No-Bullshit Guide to Creating Self-Worth and Net Worth Just by Being Yourself. Follow her on Instagram @jessicazweig or send her a note at jessica@simplybeagency.com.
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This podcast episode was produced by Dante32.