How Ecommerce Brands Can Drive Record Sales During An Economic Downturn [Masterclass 3]
On top of they're navigating a global pandemic, Chris shares: The factors that have contributed to their insane growth. His playbook for starting a new ecommerce business. Why they’ve never spent more than $1k on an ad. Tips for capturing 1,000 new emails every day. Show Notes a Links: [3:43] How their strategy has shifted over time. [5:10] What they’ve been seeing in terms of ad costs. [5:50] How their messaging has changed because of COVID-19. [8:06] How they’ve been handling discounts right now. [10:54] How to think about selling on Amazon. [11:41] The tools new ecommerce stores should set up. [13:41] Creating your first offer. [16:00] How to get user generated content (UGC). [18:50] What their email flows look like. [26:36] How they handle outreach to influencers. [33:41] How they manage shipping a fulfillment. [46:40] How they drive repeat business. [41:43] What he’s seen work best in terms of capturing emails from site visitors. [47:26] The tasks you should delegate to virtual assistants. CROSSNET CROSSNET QaA What Chris uses to find freelancers Chris’ recommendation for an affordable shipping platform What they use for a referral program Chris Meade on Twitter Dave Gerhardt on Twitter The Ecommerce Marketing Show Home