What Ecommerce Brands Need To Survive And Thrive In The Months Ahead [Masterclass 1]
Ahead of this Masterclass, we got more than 250 questions from entrepreneurs just like you. Then we boiled them down to a handful of the most-asked, and Dave and Ben went to town for 60 minutes, answering as many as possible. They break down: The channels that deserve the most attention today. How to address COVID-19 as marketers. The difference between offers that benefit you and those that benefit your customers. Why content can help you grow your email list right now. Show Notes a Links: [2:11] Which channels should you be prioritizing right now? [9:08] How should you be handling messaging right now? [12:32] How do you create offers that don’t come across as ambulance chasing? [17:10] Growing your email list right now. [23:24] How to position your brand if you’re pivoting to make essential products right now. [24:35] Dave’s 1-minute launch plan. [27:43] How can you increase conversion right now? [31:36] The art of a strong welcome offer. [38:22] Is discounting a good idea right now? The Ecommerce Marketing Show Home ShopSmallEcomm.com Ben Jabbawy on Twitter Dave Gerhardt on Twitter