DiFOLD Aims to Reduce Plastic Waste with the World's First Origami Bottle | Ep. #15
Businesses today have a responsibility that extends beyond financial means. Sustainability in the business world means ensuring environmental, economic and social wellbeing for both current and future customers.This week’s guest is Radina Popova, the co-founder of DiFOLD, an elegant and collapsable water bottle that magically folds to fit into your pocket. After more than two years of research and development, the company is aiming to reduce the use of single-use plastics by illustrating a new mindset in design technology that considers both the future of people and the planet. DiFOLD’s Kickstarter campaign was fully funded in only four hours and continues to rise far beyond the original goal. The support for this product and their cause is tremendous, and we wish them the best of luck with their future endeavors!Listen to the other episodes:http://creativebrief.io Leave some feedback:What should we talk about next?Did you enjoy this episode? If so please leave us a short review!Support DiFOLD:https://difold.tech/Socials, @difold.tech and @difoldtechConnect with Chris and Nick:https://revcarto.comSocials, @chrisdavisworks and @revcartohttps://kowalacreative.comSocials, @nklenchik and @kowalacreative