How To Create A Business In A Saturated Market with Marisa Zupan
On this week’s episode of Open Dialogue Phil Toronto sits down with Marisa Zupan, co-founder a CEO of United Sodas of America. Marisa talks to Phil about what it is like to take on a category with so many big players, the strategy behind their approach and the importance of brand and how it is the only way to differentiate yourself in today’s market.