060: Authority Thursday|Charlie Hopper Author of Selling Eating
Today's guest, Charlie Hopper draws on twenty years of restaurant marketing experience to offer recommendations on everything from brand positioning to social media and original content. He is the author of Selling Eating, a book filled with advice, examples and ideas about restaurant marketing, and how to communicate with your guest. Additionally, he contributes to Food and Drink International and Adweek, and blogs at SellingEating.com.
