Episode 11 - Uncovering Hidden Profits using Email Marketing & Automated Marketing with Austin Brawner
Today's guest is Austin Brawner. Austin is the host of the Ecommerce Influence podcast and the Chief Fixer at Brand Growth Experts. Austin is a true expert at building marketing automation and triggered email marketing campaigns that deliver results.
On this episode we cover some really important topics including:
- 3 metrics to help you turn interested visitors into loyal customers
- The difference between automated marketing and traditional email marketing
- The top triggered email sequences every eCommerce store owner needs
- Identifying and targeting the top 20% of your top 20% (your whales)
- Customer life cycle marketing
- Top email mistakes
- & much more!
