413: Inside the Mind of a Megadeal Sales Titan w/ Chris Engman - Part 1
There are two major differences between an average B2B sale and a megadeal:
- The size of the audience
- The amount of risk
How can we break down these gargantuan details of a megadeal into digestible pieces? By asking a megadeal sales champion, of course.
Co-author of the forthcoming Megadeals: How Multi-Billion Dollar Deals Are Done and What the Rest of Us Can Learn From It, Chris Engman, answers all of our billion-dollar questions about the biggest business transactions in the world.
In the first episode of this two-part series, guest-host Steve Watt and Chris cover transparency in megadeals, risk mitigation, and more.