The Dirty Job of Fighting Diversion w/ Patty Urban

Let’s talk about diversion. Meet our secret weapon - Patti Ubran - the President of Securities Essentials, an Ohio based private investigative firm. She’s been working with KEVIN.MURPHY for 7 years now. In this podcast, Patti shares what diversion is, where diverted product comes from, how to spot a salon that may be diverting, and what you can do to protect the market. Together we can take a stand against diversion!

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