When it Comes to Traffic, Less is S'More

Typically, the more traffic you get, the better, especially when you make delicious edible cookie dough. But Edoughble is not a cookie-cutter company. On today’s episode, Edoughble's John and Rana Lustyan share how they found success by focusing on smaller traffic.

Topics we cover:

  1. How to approach people to survey them in person.
  2. How to figure out your branding and messaging.
  3. How to focus on more qualified traffic.

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