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We get the inside track from Google themselves Google, it’s a mystery - right? What the hell to they want from us? What fiery hoops must we force our websites to jump through to meet their never-ending list of demands? And why do they keep changing things? But rather than pull your hair out and mutter swear words under your breath, I have a solution for you. We can ask GOOGLE what they’re up to. That’s why I’m super super delighted to have John Mueller back on the show today for a Google QaA. Tune in to learn: Why most websites don’t have the basics covered John Mueller’s top recommendation for ecommerce stores to increase visibility on Google The importance of the H1 What’s the best way for ecommerce sites to use Google My Business? How big your service area should be If Google will ever offer SEO certification Whether Google has too much power And other super important Google questions