Host a Pop-Up Party for Your Spa - Marketing Your Spa During COVID-19 Series

This is Episode Four of a 10-part series covering 10 action-packed ideas to help you keep your spa social during the time of social distancing. When a crisis and/or recession hits, marketing is often the first thing that small businesses throw by the wayside, but here's the reality: you cannot afford to stop marketing your spa just because your physical doors are closed.⠀ Continue to connect, continue to market, and continue to be a leader in your space and community. As soon as the market ticks up, you will be top of mind, and as a result, back on top in your area.  In this fourth installment of this mini training series, you’ll learn:   How hosting a pop-up event can invite urgency around your offers and promotions Key elements to include when crafting your event to spur interest and increase attendance  Where to share your event and spread the word to get a great show-up rate Resources mentioned in this episode: Download the free ebook: 10 Ideas to Keep Your Spa Social During Social Distancing  Click here to get a step-by-step tutorial on how to create a Facebook event Use Canva to create a cover photo for your event Click here to join the Social Spa Society Facebook group, and follow Danielle on Instagram @thesocialspa.co. 

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