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One of the most common problems I see in fast-growing companies is the consistency of tone and voice across publishing content. In this episode of the GrowthTLDR, we talk to May Habib, co-founder, and CEO of Qordoba, a company focused on helping brands solve that problem. We talk to May about her thoughts on remote work and how they've changed during the COVID crisis as her entire company has been working from home. We also talk about customer acquisition for Qordoba, the difficulties of marketing a product with a broad set of use-cases, and how to decide between a free trial and freemium.