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Ever wonder how to bring a book to market? Author Kabir Seghal joins us today to talk about how he created the new book Coined. Where did the idea come from? How did he research such a wide topic? How did he sell it to a publisher? What was his timeline? How did he schedule writing? We tackle this and more. Whether you're a writer or just someone who loves a behind-the-scenes aspects of authorship, you'll enjoy this interview. ALSO: are you thinking about starting a podcast? Not sure what all the hype is about? Unclear how you'd use a podcast to help build your brand? Elsie Escobar from podcast-hosting company Libsyn joins PT and Joe on the floor of the Podcast Movement conference in Fort Worth, Texas to talk all things podcasting. Erin Chase from Digital CoLab gives us the skinny on developments around the "deep dive" conference the day before FinCon. Looking to get hands on help with your work from people who've been there? Erin shares how. We also talk about the Pro Pass and more....on today's show!