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How much of our human performance limits is physical and how much is “in our heads”? According to Alex Hutchinson, the human brain is the next frontier in breaking barriers in performance. We know more about the brain in the last 50 years than we did in the last 500 years combined. Is he right about the brain being the key to breaking new physical barriers? Listen to the full podcast for more.  Show Notes 9:45 We have learned more about the brain in the last 5 years than we did in the prior 500 19:00 You don’t stop because your muscles cannot go, but because your brain stops you 29:30 The difference between mental stop signs and mental warning signs 37:30 The effect of “the team” on performance barriers and pain tolerance 43:00 The most interesting thing Alex discovered while writing Endure About Alex Hutchinson Alex Hutchinson is an author and journalist in Toronto. His latest book, published in February 2018, is an exploration of the science (and mysteries) of endurance. It’s called ENDURE: Mind, Body, and the Curiously Elastic Limits of Human Performance. Before that, he wrote a practical guide to the science of fitness, called Which Comes First, Cardio or Weights? Fitness Myths, Training Truths, and Other Surprising Discoveries from the Science of Exercise, which was published in 2011. Ale also wrote Big Ideas: 100 Modern Inventions That Have Transformed Our World, in 2009. His primary focus these days is the science of endurance and fitness, which he covers for Outside (where he is a contributing editor and write the Sweat Science column), The Globe and Mail (where he writes the Jockology column), and Canadian Running magazine. Alex has also covered technology for Popular Mechanics (where he earned a National Magazine Award) and adventure travel for the New York Times, and was a Runner’s World columnist from 2012 to 2017. Get in Touch Twitter: @sweatscience Website: AlexHutchinson.net Buy his new book: https://amzn.to/2JgTe8E Become a Transformational Coach Today - Join Us at Way of Champions 2018 Take your Coaching to the Next Level with Transformational Coaching If you are enjoying our podcast, please help us out and leave a review on iTunes. How to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name Way of Champions. Tap the blue Search key at the bottom right. Tap the album art for the Way of Champions podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Thanks so much, every review helps us to spread this message! osted by John O'Sullivan. Produced by Coach Reed Maltbie